Set up texting

Your number	Registration	Fee	Approval
United States	10DLC	$24 once, whole company	3 to 7 business days
Canada	10DLC, only to text US numbers	$24 once, whole company	3 to 7 business days
France	Sender ID, only for automated messages	None	About 48 hours
United Kingdom	Nothing	None	None
Belgium	Nothing	None	None

Carriers require a 10DLC registration before you can text a US number. Without it, every outbound message is blocked at the network, so start early.Texting only Canadian numbers? No registration is needed. 10DLC applies the moment you text a US number.

1

Open Settings > Compliance

Go to Settings > Compliance in your Allo dashboard.

2

Register your brand

A one-time $24 for your entire company. It covers every seat and every number.

3

Create a Low Volume campaign

Once your brand is approved, create a campaign. You can assign up to 50 phone numbers to a single campaign.

Approval takes 3 to 7 business days. Once it lands, the SMS composer appears in your inbox and automatic replies are unlocked.

I'm not based in the US. Do I still need to register?

Yes. 10DLC is required for any US number, wherever your business is.

I'm porting a number that already has 10DLC. Do I re-register?

Yes. 10DLC registrations don’t transfer between providers, so you register your brand again with Allo and create a new campaign.

Only one of my numbers can text

You registered as a Sole Proprietor, and that carrier tier allows one number per campaign. Contact support to re-submit as a Private Company, which supports several numbers.

Texts you type yourself work straight away, with nothing to register. Anything Allo sends on your behalf needs a registered Sender ID, which is what French operators require for automated messages. Your company name shows as the sender.

1

Open Settings > Compliance

Go to Settings > Compliance in your Allo dashboard, on desktop or on the web.

2

Submit your brand name

Enter your company name, 3 to 11 characters, letters and digits only, plus a sample message. For example “MOBILEFIRST”, with “Hi, thanks for your call. We’ll get back to you shortly.”

3

Wait for approval

Approval usually takes 48 hours. You are notified when your Sender ID goes live.

There is no setup fee. Once approved, automatic replies after a missed call are unlocked.

What names are not allowed?

Generic terms like “Alert”, “Bank” or “Delivery”, and names impersonating public institutions or major brands, are blocked by AF2M. Your name has to represent your actual business.

Can recipients reply?

No. A Sender ID is one-way. For two-way conversations you need a short code, covered in SMS in France.

Do I need it to text by hand?

No. Typing a text yourself works without any registration. The Sender ID covers what Allo sends for you: automatic replies, workflows, the API.

Nothing to register. Texting works as soon as your number is live, at the same rate whether you type the message or Allo sends it.MMS is not available on these numbers.

Get Started

Phone Numbers

SMS

Features

Team Management

Integrations

Billing & Subscription

Support

What your number needs

Register

Next

SMS rates

SMS troubleshooting

SMS in France

SMS & messaging

​What your number needs

​Register

​Next

SMS rates

SMS troubleshooting

SMS in France

SMS & messaging

What your number needs

Register

Next